Arla Cravendale® Whole
At Cravendale® we don't just pasteurise our milk, it is finely filtered to make it purer for a fresher taste, and because more of the bacteria is removed it lasts longer. Cravendale® undergoes a unique filtration process prior to pasteurisation which removes more of the bacteria that can cause milk to turn sour. Cravendale® keeps fresh in the fridge for up to 25 days and consumers tell us that it has a delicious, fresh and creamy taste. Cravendale® can be found in the milk aisle at all major retailers in whole, semi skimmed and skimmed varieties, in two litre, one litre and 500ml.
Cravendale® celebrated its 10th birthday in 2008 and sales of the UK’s first filtered milk are topping the 165 million litre mark and the brand, which broke the £100m barrier in January 2008, is now worth almost £134 million.
Cravendale® is now in the top 50 in the UK’s top 100 brands and is ranked 43, up 23 places from 2008.